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Always Winning

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The Super Bowl is so close and everyone has speculations as to who will win. No matter who you wantt to win the Super Bowl I know for a fact that you want your business to win and to keep on winning in all areas whether it be sales, team, or profits.  Here are:

6 Steps to Keep Winning!


Mastery
Mastery is the owner taking back control. The entire process breaks down into four main areas the owner must master before moving forward: Destination or where the business is going; Money: knowing what factors drive profit and what numbers to measure; Time learning what is most urgent and most timely to boost overall productivity, and Delivery or the process of building consistency into the what the business produces and delivers to its customers. You have to walk before you run, and we also have to take operations as they are in reality, not as we hope they are or wish them to be.


Niche
The next level, Niche, is about creating predictable cashflow for the business and operating from a position where the business has no price competition. Niche is where the business becomes a commercial, profitable enterprise.

Marketing from a point of difference, adding value to each transaction and finding a company USP “Unique Selling Proposition” are key factors at the Niche level.

Here we work from the premise that marketing isn’t an expense but an investment one that significantly impacts the bottom-line.


Leverage
Leverage is about finding ways to systemize the routine while humanizing exceptions to the routines. In our experience, we’ve found 80% of a typical company’s operations are routine at some level. Systemizing that 80% frees up resources mainly the owner’s time. 

Team
At the Team Level we work on the keys to building winning teams, namely strong leadership toward a common goal, knowing the rules of the game and following a plan of action where everyone knows who needs to do what by when. Team building also fosters an atmosphere that encourages risk taking with the expectation that team members participate 100% of the time with 100% of their efforts. The outcome of the team level is a realization of synergy within the organization that allows the business to function towards its maximum potential.

Synergy Leading to Results
Ideally, the Team and Synergy levels seamlessly ladder the owner and the business to the Results level giving the owner a variety of options he or she may have never considered before. Maybe it’s more free time or maybe it’s expansion, meaning duplication of the business and its systems to new locations in new markets. Who knows? What’s important is the owner has the freedom to consider those options without the burden of a chaotic workplace. Knowing the business can operate profitably without his or her physical presence at the company.  Building a profitable business that works without its owner has been the goal of ActionCOACH since its inception.

Put these steps into place and enjoy the wins!

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About

I am a certified Business Coach with ActionCOACH, the World’s #1 Business Coaching Franchise (Entrepreneur Magazine, Jan. 2004 & 2005). As your coach, I will be working with you in five key areas. The emphasis on each area depends on your needs, the type of business you have, and your goals. The key areas are: Sales; Marketing and Advertising; Team Building and Recruitment; Systems and Business Development; and, Customer Service. My goal is to help small business owners, such as yourself, spend less time working in your business and more time working on your business. In the end, you’ll be spending less total time working and will be making more money. I’d also like to help you put the FUN back in your business and your life. As a small business owner myself, I know what it is like to worry about the day-to-day survival of the business and making the amount of money needed to run my business and personal life. I understand what it’s like to put in long hours and wonder what happened to the dreams and vision I had for my life and future. I am here to help you change all of that. We will work together to redefine your dreams and vision, and then we will put into place the necessary systems, strategies, and tactics that will allow you to turn your business venture into a thriving, successful one.